Design(ing). The multiscalar project

The term ‘design(ing)’ moves on a play on words in which the noun ‘design’ becomes a verb, synthesizing in one word two terms, defining a multiscalar and transdisciplinary conceptual dynamism. Designing as a transversal disciplinary bridge, but with a wider cultural meaning, wanting to emphasize that often in the art of composing there are no fences, belonging as the Italian language does with design: a cultural and methodological synthesis between being and doing. The term design, therefore, takes on an important cultural value because it goes beyond the disciplinary fences by combining art, architecture and design in a single concept, capable of designing vertically in the different scales of definition and horizontally from discipline to discipline. Many virtuous examples testify to this cultural attitude in the history of design and architecture.