INNOVATIVE SYSTEMS FOR HYDROGEN STORAGE (HEHS) Visual design and AI for community engagement

The High Efficiency Hydrogen Storage (HEHS) project is part of the broader framework of ecological transition, proposing an innovative hydrogen storage system based on hydrate clathrates. The contribution addresses the visual dimension of the transition, with the aim of defining a chromatic code for hydrogen as an alternative to the current Hydrogen Colour Classification, which, although widespread, lacks shared perceptual and theoretical foundations. The adopted methodology integrates colour theory, the analysis of existing visual identities, and perceptual validation through simulation based on Large Language Models, modelling differentiated user profiles. The research aims to develop an accessible, coherent, and transferable visual language that can effectively express the complexity of energy processes and enhance the cognitive sustainability of environmental communication.