The world of wine has come to realize that for its understanding, appreciation and promotion is it crucial to foster knowledge on the “geological reasons” of wine, to evaluate its impact on the landscape, and to acquire its emotional value. The roads of wine cannot be divorced from the geological and geo-morphological features of the terroirs within the DOC/DOCG areas, from the local cultural values and local traditions, from the emotions of the places, and from a variery of elements and parameters that can reach far from the vineyard the cellars.Thus, new cultural trends open up for the enologic and oenographic management of wine sites: the geology and wine, the emotional geography, the Fine Arts landscape of the DOC/DOCG areas, the geological information of the label, etc., are all added values to the terroir that pave the way to new scenarios for the knowledge and communication of wine. The landscape of wine is an expression of the past geological landscape, which is invisible today but played a fundamental role in the evolution of a given terroir. The wine landscape is an emotional landscape that tells the geological history underlying the characteristic organoleptic features of the wines; it is a specific and characteristic environmental scenario that is appreciated by the “geological reasons” of wine and by new compelling contents. In the 1800’s Grand Tour, for example, Goethe’s trip to Italy is a literary and artistic path that winds not only through the natural and monumental landscapes of the peninsula, but also through the landscapes of wine, associated to that historic moment of Italy as a thread in the narrative of places.All of the above fits a cultural transversality that spans scientists, painters, poets, writers, etc., in a disciplinary context that is only apparently sectorial, and that can be rather shared very successfully, achieving an extensive cultural impact. The terroir, thus, goes beyond its usual technical definition and involves various disciplinary areas contributing to its acquisition and to an increasingly broad and integrated vision.
The lanscape of wine as an expression of cultural trasversality
GREGORI, Lucilia
2010
Abstract
The world of wine has come to realize that for its understanding, appreciation and promotion is it crucial to foster knowledge on the “geological reasons” of wine, to evaluate its impact on the landscape, and to acquire its emotional value. The roads of wine cannot be divorced from the geological and geo-morphological features of the terroirs within the DOC/DOCG areas, from the local cultural values and local traditions, from the emotions of the places, and from a variery of elements and parameters that can reach far from the vineyard the cellars.Thus, new cultural trends open up for the enologic and oenographic management of wine sites: the geology and wine, the emotional geography, the Fine Arts landscape of the DOC/DOCG areas, the geological information of the label, etc., are all added values to the terroir that pave the way to new scenarios for the knowledge and communication of wine. The landscape of wine is an expression of the past geological landscape, which is invisible today but played a fundamental role in the evolution of a given terroir. The wine landscape is an emotional landscape that tells the geological history underlying the characteristic organoleptic features of the wines; it is a specific and characteristic environmental scenario that is appreciated by the “geological reasons” of wine and by new compelling contents. In the 1800’s Grand Tour, for example, Goethe’s trip to Italy is a literary and artistic path that winds not only through the natural and monumental landscapes of the peninsula, but also through the landscapes of wine, associated to that historic moment of Italy as a thread in the narrative of places.All of the above fits a cultural transversality that spans scientists, painters, poets, writers, etc., in a disciplinary context that is only apparently sectorial, and that can be rather shared very successfully, achieving an extensive cultural impact. The terroir, thus, goes beyond its usual technical definition and involves various disciplinary areas contributing to its acquisition and to an increasingly broad and integrated vision.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.