Business networks are now a must. The various relationships of enterprises are the new way of economic development and the solution for the increased competition of global players. This is also applied in tourism sector, especially by travel agencies, often small and medium sized enterprises not organized and not prepared for a new global markets. Aim of this work is to analyze network as an alternative to Williamson’s “market or hierarchy” and to study, in tourism sector, the relationship among travel agencies and the strategic and managerial consequences of these choices, through an empirical analysis of the bigger networks in Italian travel agencies’ sector.
I processi di aggregazione fra agenzie di viaggio: una analisi del settore
PICCIAIA, FRANCESCA;
2011
Abstract
Business networks are now a must. The various relationships of enterprises are the new way of economic development and the solution for the increased competition of global players. This is also applied in tourism sector, especially by travel agencies, often small and medium sized enterprises not organized and not prepared for a new global markets. Aim of this work is to analyze network as an alternative to Williamson’s “market or hierarchy” and to study, in tourism sector, the relationship among travel agencies and the strategic and managerial consequences of these choices, through an empirical analysis of the bigger networks in Italian travel agencies’ sector.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
